Filed under: Minivan/Van, Marketing/Advertising, Videos, Toyota

Click above to watch the video after the jump​

Minivan commercials are typically a vanilla affair. You see kids running to the van after the soccer game with the remote-controlled sliding doors seemingly opening as if by magic while the smooth-talking voice-over guy tells you about warranties and five-Star crash test ratings. Boring but effective.

Toyota appears to be taking a delightfully different tactic to marketing the all-new 2011 Sienna. The advertising folks at Toyota are trying the novel approach of using humor to tout their sharp-looking people hauler, and the automaker is going as far as busting a rhyme in search for a good laugh. Hit the jump to watch actors Brian Huskey and Rachel Drummond go gangsta rap with the made-for-the-Internet "Swagger Wagon." There's no "mother-father swearin" in this video, but It's fresh and funny anyway. It still doesn't make us want to buy a minivan, though.​

Gallery: First Drive: 2011 Toyota Sienna



[Source: YouTube]Continue reading VIDEO: Cold chilling in the Toyota Sienna Swagger Wagon

VIDEO: Cold chilling in the Toyota Sienna Swagger Wagon originally appeared on Autoblog on Tue, 04 May 2010 14:57:00 EST. Please see our terms for use of feeds.



Read | Permalink | Email this | Comments

Read More...